Unique: Carbon tracking tool

24 Mar 2021
At BeGlobal, we want our 'footprint' to be as small and sustainable as possible. One activity that we are developing in this context, and in which BeGlobal is unique, is the 'carbon tracking' tool. This enables us to calculate very accurately how much CO2 (carbon) is used in the production and logistics involved in product media. With this tool we can give our clients a good insight into which items are less harmful to the environment and offer compensation for the CO2.

We are developing the 'carbon tracking' tool as a member of the IPPAG, an unparalleled international network of product media suppliers. IPPAG has 33 members with a combined turnover of 335 million euros. IPPAG uses this purchasing power not only to negotiate the best deals with manufacturers, but also to improve factories, especially when it comes to the (social) conditions in the factories. The IPPAG board chooses one product media supplier per country as its member; BeGlobal is thus the only Dutch member of IPPAG.

Questioning the future
A motto of IPPAG is 'IPPAG and its members are questioning the future: what we produce, where we produce it and how we produce it: but also and fundamentally: why we produce it... The key drive of purpose for durable promotional marketing...'
It is expected that we can start using the 'carbon tracking' tool in the second half of this year.

Do you have a question?

Submit a business request, we will try to contact you soon.