Rotterdam

BUILDING BRANDS FOR ROTTERDAM

BeGlobal developed a special solar bag line for the municipality of Rotterdam. The bag is entirely in line with the campaign ROTTERDAM. MAKE IT HAPPEN.

WHAT WE DO

Solar panels are effective, reduce fossil fuel emissions and are therefore good for the environment. However, they are not always very pretty. Especially in an urban environment like Rotterdam, this can be a problem. To promote new solar panel projects, BeGlobal developed a line of bags with an integrated solar panel for the municipality of Rotterdam. The result is impressive.

THE RESULT
The backpack is an example of how design, energy generation and functionality can go hand in hand. The corporate identity and campaign emerge beautifully in it.

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